This revision of the popular guide for leaders in new roles has been updated with three new chapters and three new appendices, including sample 100 day action plans. Updates to the previous bestseller include: Applying social media to onboarding. Changing the emphasis of the communication chapter to downplay sequential, programmatic communication campaigns and play up the need for a dynamic, iterative and interactive approach to conversations across a network of multiple stakeholders and a wide variety of media and social media. Taking a BRAVE new approach to culture and context. Strengthening the chapter on how to engage hearts and minds in the new culture. Adding in explicit guidance on how to assess and manage the business and internal political context and then cross that with a BRAVE approach to assessing culture - looking at Behaviors, Relationships, Attitudes, Values, and the work Environment. Updating downloadable forms. Updating e